| Founded in 1993, Shanghai Jinli Tai Chemical Co., Ltd. is | | | | |
| a joint venture (75% stake in Chinese), one of its | | | | Jin Litai ceramic coating developed by this, not only |
| main product is a new high-performance water-based | | | | retains the high temperature, high hardness |
| paint - cathodic electrophoretic coating. This kind of | | | | characteristics of traditional ceramics, porcelain and |
| coating with excellent corrosion resistance, high | | | | enamel products change another brittle |
| coating efficiency, water and environmental | | | | characteristics. In Jin Litai showroom, we see painted |
| protection advantages of the invention since the 70s | | | | ceramic coating (thickness of 30 microns) of metal |
| of last century, the automotive industry in the world | | | | sheet, although hard, but can any abnormal bending, |
| is widely available. China in the mid-eighties for the | | | | so you have a hard material and ceramic and link . |
| first time to introduce this car primer technology, | | | | According to Jin Litai Qiong Wei, general manager of |
| import prices were more than 80,000 yuan per ton. | | | | money, introduced the unique properties of ceramic |
| Not long after the price dropped significantly, because | | | | coating, but the cost is close to the organic paint |
| the market firmly in the United States, PPG, Kansai | | | | coating, which makes its use can be very broad. |
| Paint and a few hands of several international | | | | Limited knowledge currently only used for white |
| chemical giant. | | | | goods and construction wall materials, commonly |
| | | | | known as "ceramic aluminum." Jin Litai products have |
| And they are compared to those of Jin Litai was just | | | | been present in Shanghai, Nanjing, widely used in |
| a name without a transfer of "Little Adi." But "Little | | | | subway station renovation, and will soon apply to |
| Adi," with its R & D and cooperation with | | | | Beijing subway. |
| renowned universities, and finally in 1998, successfully | | | | |
| launched the first generation of two-component | | | | As Jin Litai walk in the forefront of research and |
| cathodic electrodeposition products immediately by | | | | development of domestic ceramic coating, and |
| domestic automobile production plant accepted by | | | | almost exclusive application of this market the |
| the mainstream, much as the price of Jin Litai lower | | | | building, so Jin Litai company invited to prepare for |
| than the international brand, quickly produced a huge | | | | this kind of material related to national standards, and |
| economic benefits. Because of Jin Litai this "catfish", | | | | has been officially released. |
| chemical giants have to compete to cut prices | | | | |
| without losing market. Changes in competitive | | | | In research and development investment, favors the |
| situation will benefit the entire automotive industry, It | | | | backbone line |
| is estimated that the cost of each vehicle's paint | | | | |
| down a few hundred dollars, therefore, have an | | | | Words against the international chemical giant, to |
| annual cumulative number of magnitude. Currently, Jinli | | | | establish national standards for a product, an |
| Tai electrophoretic paint the annual output value of | | | | established small company less than 17 years why |
| more than 3 million, the first production in the | | | | there are so emboldened? The key is to focus on R |
| country. | | | | & D investment, favors the backbone line. Less |
| | | | | than 500 people Jinli Tai company currently has three |
| Ceramic coating of the national standard-setters | | | | laboratory, R & D staff of 60, the company's |
| | | | | technology leaders in the field of research and |
| Ceramic coating is Jinli Tai in recent years, new areas | | | | development of domestic paint elite. Annual |
| of expansion. Available in any metal surface of | | | | investment in research and development costs of |
| ceramic coating is a water-based inorganic | | | | about 3% -5% sales. |
| nano-products, due to application of the sol - gel | | | | |
| principle, the ceramic coating at 180 ℃ low | | | | After the company restructured in 2000, took part in |
| temperature curing conditions can enamel (traditional | | | | the venture's key management personnel and |
| ceramic sintering temperature 1200 ℃ required to | | | | technical backbone of all shares. In addition the |
| enamel) formation of high-performance film. | | | | company has formed a good R & D incentive |
| Performance close to the ceramic coating ceramic | | | | mechanism for the show is expected to generate |
| coating: high temperature, completely | | | | benefits of a greater proportion of R & D |
| non-combustible, high hardness, anti-aging, decorative | | | | incentives. Qiong Wei, said the company completed |
| and have self-cleaning properties, together with the | | | | its listing preparations for next year. Once the listing |
| entire process of production and application of any | | | | successful, would be in the R & D investment |
| volatile organic solvents, is the real environmental | | | | and motivation to invest more. |
| protection and energy saving products. | | | | |