Frequently asked questions regarding promotional merchandise

What is origination?Laser engraving is now widely regarded as the most
Origination is the set up of the equipment for theaccurate and economical way of reproducing fine
job; to produce the screen in the screen printingdesign work, although machine engraving may still be
process or to produce the disk for embroidery, it isused to excellent effect.
an industry standard charge.Blocking: Used to brand leather goods in particular. A
How should I provide artwork?metal block (die) is pressure stamped onto the
Suppliers can accept artwork in a majority ofproduct, usually with a gold or silver foil, to leave a
formats including EPS, PDF, Coral, Quark andlasting impression of your design. Alternatively, the
Illustrator. However, if you do not have artwork,process can be performed without foil, just leaving
very often they will be able to advise and produceyour design in plain relief. This is known as Blind
print ready artwork to your requirements, at minimalEmbossing.
cost.Embroidery: This is a great way to achieve quality
How accurately will my colours be reproduced?personalisation on most clothing and headwear. The
There will always be endeavour to match the coloursmodern machinery offering speed and multiple colour
as accurately as possible.  However print colours andpossibilities, more customers are selecting this
shades will vary depending on the material, surfacemethod of personalisation to great effect. A typical
and texture being utilised.design is based on a stitch count of around 5 to
What types of branding are available?Screen printing:10,000 stitches.
Used on pens, flat plastic items and PU, as well asDie Stamping: Usually used on metal products like
clothing, particularly T-shirts. Ink is applied to thestainless steel or similar products. Like blocking, metal
product by pushing it through a stencil (screen)die is pressure stamped onto your product leaving an
containing your design.impression of your design. It can be left plain or filled
Tampo (or Pad) Printing: An ink applying method, butwith colour.
used to especially good effect on odd or curvedSo, as ever, our advice at Code Promotional
shapes. An increasing popular method due to theMerchandise is to never assume the level of
flexibility and number of products it can mark. Ink isknowledge of your customer and always ensure that
transferred onto product by way of a rubber pad.there adequate explanation of the process when you
Engraving: Used most commonly on crystal, glass andquote.  That way, there will be no hidden surprises
metal products to achieve a quality, lasting finish.for you or your customer!