Gods of MLM and Network Marketing

The big players know "how to assess" a networksame amount of product you do. (if you get paid
marketing company, and the following threedifferent percentages on different levels, take an
questions allow them to eliminate 95% of theaverage of your top three levels) This should be a
companies they see:dollar figure, not a percentage figure. (Example: $5.25
1.Would I buy this product myself if I was not goingper person in your downline)
to get a check?Divide the figure in step A by the figure in Step B.
Generally speaking, if the product is not one thatThis is the number of people that you require in your
you'd have any interest in, then your success is goingdownline to break even. (Example: $400 divided by
to be weak. The key is personal passion. They find$5.25 = 76 people).
something that they can stay pumped and motivatedLeaders know they should be able to break even on
about no matter what happens. They identify withexpenses with only 4-8 people on the team. The
the group of people for whom the product islonger the team goes without earning profits, the
designed. If the answer is no, they simply decline andmore likely everyone gets frustrated and quits.
look at another opportunity.Here's what the leader does locally:
2.Would they pay that price for the product orConvinces a leader in another company of the
service?superiority of his company and pay plan and markets
If not, it's not likely that anyone else will either. Theyto the other marketer. That leader brings most of his
know that people are not going to automatically paydownline and suddenly there's a new big player.
more for a product just because they might get aSizzle Cards: Drops cards everywhere he goes so
bonus check. Success in network marketing is allthat every trip becomes a business trip to "distribute
about getting the product to the end-consumer.marketing materials" so even pumping gas becomes
Someone who actually wants it and is willing to paytax deductible. Those cards are so good that they
for it. Without movement in sales, t he business willget people to call the leader and he can brag about
quickly fail and any recruits will bail within 90 days.how he went to the top of the company in a hurry
And let's be honest: the MLM industry is notorious forand by just doing what he teaches, that prospect
over-pricing mediocre products just so the companycan do the same. Sizzle cards, however, work great
can pay out commissions. The product has to have aat any level in network marketing.
value that meets or exceeds the price tag.Here's what the leader does online:
Otherwise, it's a waste of time. The only peopleUses a list already created by a successful marketer
paying $4 for that bar of soap or $13 for that bottleand does a joint venture with the owner, maybe
of shampoo are the other distributors.even paying to sponsor the owner for the owner to
3.How many people are needed on the team torecommend the program to his list of highly qualified
break even?leads. Lots of people join and the big player goes up
This is one of the most overlooked factors whenthe ladder.
selecting a company. Most people get so enamoredThe leader also has automated traffic going to his
by the pay plan chart and the dream of building asign-up site, a web page so well designed that it
team of thousands of people that they never botherconverts and recruits like crazy. Anybody can set up
to do any basic 3rd grade arithmetic.their own fully automated traffic system and get
Any serious business owner knows how muchtargeted prospects just like industry leaders. To set
money he has to bring in to make aprofit and he canyour own up for free, just click here.
tell you. 99.9% of network marketers have no idea.Those are the secrets of big dogs, they leverage.
And it's easy to figure up. Get a pencil and paper andLeaders realize that their most precious asset is time
follow along:so they use it getting the time and efforts of other
Figure up how much it costs for you to operate yourpeople to pay off for them.
business each month. Product purchases, website,Can anybody do what they do? Yes, but it requires
marketing, etc. This is your overhead. (Example: $400persistence, diligence, lots of guts, and determination.
a month)Start with what you can do on your own, get some
Figure up the average commission you earn on anawesome sizzle cards and generate automated
enrollment when someone signs up and buys thetraffic to your own website.